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P R E S S    R E L E A S E

DECEMBER 2003

Understanding People Before Numbers

Achieving Excellence is delighted to be able to announce the establishment of a formal RightPath™ Mentor consultancy agreement with Coddington Advisory Services Pty Ltd. This association will provide an outstanding opportunity for Achieving Excellence (in harmony with the Coddington team) to provide our clients with leading edge solutions to key corporate and personal challenges.

About Coddington

Coddington was established in March 1996 by Hugh Massie and is privately owned and funded. The business commenced operations in Sydney, Australia and has subsequently expanded its operations to the United states, with the US headquarters based in Atlanta.

Since its establishment, the journey of Coddington has been one of continual development, with a significant range of business activities being pursued with corporations, not-for-profit organizations, individuals and families in various international locations.

www.codington.com.au

Coddington Philosophy:  "Understanding People before Numbers"

The foundation of Coddington’s business philosophy is that outstanding financial and business results will only ever be achieved in the 21st Century through insight into people and understanding human behavior. Measuring the impact of people dynamics in every business and financial transaction is a critical component of our approach. Great relationships between people are foundational to the unlocking of potential in all business and financial transactions.

The Drivers for Change

Based on research, our observations and experience, a change in business approach is required, for the following reasons:

1.     The people dynamics in organizations and families are a significant barrier to achieving committed decisions.

2.      Results come through understanding people.

3.     Trusted business or family relationships can only come through "knowing me knowing you" and without a process, this can take many years.

4.     Your decision-making for yourself and perceptions of others will be incorrect if your objectivity is clouded by "blind spots".

5.     Business and personal decisions are often made without sufficient knowledge of the qualitative factors

The Principal of Achieving Excellence, Ian Lucas has completed the training required to become an authorized Coddington RightPath™ Mentor using the highly validated RightPath™  resources.

Achieving Excellence reflects the vast experience of the principal and those associates involved with the company. The emphasis is on applying practical solutions which reflect the "hands on" highly experiential nature of the Achieving Excellence team. 

Achieving Excellence recognises the vital nature of talent.